Webflow vs WordPress: A Deep Comparison
Maintenance, Hosting, CMS, Security and Beyond
If you’re weighing up platforms for your next website, chances are you’ve heard of the two heavyweights: Webflow and WordPress.
While both can power impressive websites, they serve different audiences and have very different philosophies. This in-depth comparison will help you understand the pros and cons of each - so you can decide which one fits your business best.
At a Glance: Quick Comparison Table
Feature |
Webflow |
WordPress |
Hosting |
Built-in, fast global CDN |
Self-managed or third-party hosting |
Security |
Fully managed & secure |
Depends on plugins and hosting |
CMS |
Visual, no-code CMS |
Powerful but complex for clients |
Design Flexibility |
Pixel-perfect control in browser |
Theme/template-driven (or custom dev) |
Plugins & Add-ons |
Native or custom-built |
60k+ plugins, some risky/unreliable |
SEO Tools |
Built-in and easy to use |
Plugin-dependent (e.g. Yoast) |
Maintenance |
Minimal, Webflow handles most |
Regular updates required |
Learning Curve |
Low for clients, moderate for builders |
Varies widely based on setup |
Pricing Transparency |
All-in-one pricing |
Can vary due to plugins, hosting |
1. Hosting & Performance
Webflow:
- Hosting is included and optimised on Amazon Web Services (AWS) and Fastly CDN
- No setup required - just connect your domain and go live
- Automatic scaling, fast loading, and global delivery built in
WordPress:
- You must choose your own hosting provider
- Performance depends heavily on your server, theme, and plugins
- Often requires caching plugins or CDNs to match Webflow’s speed
Verdict: Webflow wins for ease, reliability, and speed out-of-the-box.
2. Design Flexibility
Webflow:
- Visual canvas with full control over every pixel
- Ideal for custom designs, animations, and layout creativity
- No themes - every site is bespoke and fully responsive
WordPress:
- Relies on themes or builders (like Elementor or Divi)
- Custom design possible but often requires a developer
- Can feel rigid or template-based unless heavily customised
Verdict: Webflow gives designers and clients more creative freedom.
3. CMS Experience
Webflow CMS:
- Built-in, structured content collections (blogs, case studies, etc.)
- Easy for clients to update with on-page editing
- Ideal for dynamic but manageable content sets
WordPress:
- Powerful but plugin-heavy
- Clients often find the admin interface confusing or bloated
- More suited to large content sites (e.g. news, directories)
Verdict: Webflow is more client-friendly, while WordPress suits high-volume publishing.
4. Maintenance & Updates
Webflow:
- No plugins to update
- No server issues to manage
- Backups, security, and patches handled automatically
WordPress:
- Requires frequent plugin, theme, and core updates
- Vulnerable to conflicts, breaking changes, and downtime
- Often needs a developer or maintenance service
Verdict: Webflow wins for peace of mind and low maintenance.
5. Security
Webflow:
- Built-in SSL on every site
- No plugin vulnerabilities
- Hosted on secure infrastructure with DDoS protection
WordPress:
- Security depends on your hosting + plugin hygiene
- Plugins are often outdated or unsupported
- Requires third-party tools for full protection
Verdict: Webflow is secure by design. WordPress needs constant attention.
6. SEO Capabilities
Webflow:
- Built-in meta titles, descriptions, alt tags, Open Graph, and redirects
- Clean, semantic code structure helps rankings
- Fast loading and mobile optimisation baked in
WordPress:
- Requires plugins like Yoast SEO or Rank Math
- Code bloat from themes/plugins can harm performance
- SEO control is possible, but setup varies site to site
Verdict: Webflow simplifies SEO - no plugins, no fuss.
7. Cost & Transparency
Webflow:
- Flat pricing structure based on site needs (static vs CMS vs eCommerce)
- Hosting included in plans
- No hidden fees - everything managed under one roof
WordPress:
- “Free” to start - but costs add up fast:
- Hosting
- Premium plugins or themes
- Maintenance help
- Security and performance tools
Verdict: Webflow is more transparent. WordPress can become costly over time.
Final Verdict: Which One is Right for You?
Choose Webflow if:
- You want full control over design and layout
- You prefer visual editing and simplicity
- You want fast, secure hosting with no tech overhead
- You hate managing plugins or chasing updates
Choose WordPress if:
- You have highly complex CMS needs (e.g. 1000s of posts or users)
- You have in-house dev resources or IT support
- You rely on specific plugins or integrations not supported in Webflow
Make the Smart Move with 3SIX5 Digital
We help businesses migrate from WordPress to Webflow every week. Whether you’re tired of plugin conflicts or want a faster, cleaner website that’s easy to manage - we’ve got you covered.
Ready to ditch the bloat? Let’s make your site work harder →