Web Development

What is Google Search Console?

August 12, 2021

As a modern business you need to make sure you have the best possible business website, and this means assessing and analysing the site to see how well it works. You need to consider the advantages and disadvantages of the site, as well as what you can do to make the right decisions moving forward. Working with a professional digital marketing agency in Kent goes a long way towards helping you with this, and you also need to make sure you understand the tools you can use to improve this process.


And this is why you need to make sure you do as much as you can to improve your website, and there are so many amazing ideas you can use that will help you here. Now, there is no question that Google Search Console is going to be hugely useful and helpful when it comes to dealing with this. So, you need to understand exactly what Google Search Console is, and why it matters so much for your business. 


What is Google Search Console?


In the simplest terms, Google Search Console is a free tool that is used to help measure the traffic your website is receiving, as well as being able to identify and fix key issues, receive messages and oversee keyword performance. It can provide you with insight into how your business is doing in organic search results, as well as giving you pertinent information on the performance of the business moving forward right now. 


Why Google Search Console Matters for Business


Google Search Console is so important for your business because of the fact that it can offer a great option for those seeking to improve their company website and stay on top of developments. There are a lot of factors that you need to make sure you make the most of moving forward when it comes to making the most of this. This is a tool that lets you assimilate the performance of your business, and do as much as you can to make the requisite improvements to it. 


Getting Started


When you want to use Google Search Console as effectively as possible, you need to follow the right steps to help you get started in the best possible way. These are some of the key steps you need to follow to help you get started.


  • Verify site ownership 
  • Fix errors to ensure Google can find and read your pages
  • Assess mobile usability report
  • Submit a sitemap
  • Monitor the performance of your site


There are a lot of things that you should be looking to achieve when it comes to making the most of this, and there are a lot of factors to keep in mind here. Try to make sure you use Google Search Console as effectively as possible, and one of the best ways of achieving this is to use it to help focus on improving your website. Working closely with a leading Kent digital agency is a great way to get familiar with Google Search Console.


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